CASTRIES, ST. LUCIA – August 24, 2010 – Digicel, the Bigger Better Network for the past four years in collaboration with the Ministry of Education has created a scholarship fund for St. Lucian Secondary students. Since the inception of this initiative, to date Digicel has contributed in excess of $150,000 US dollars in scholarship funding. On Wednesday August 25^th, Digicel presented scholarships to thirty students across the island and promised the continuation of the Digicel’s Big Brother, Big Sister mentoring programme for the next school year.

As a committed and dedicated corporate citizen the Bigger, Better Network continued to show it support for education and development amongst St Lucian youth.  Digicel presented thirty less fortunate students with a financial scholarship for the academic year 2010 to 2011 to assist with books, uniforms and other educational costs. This scholarship programme has been dubbed as a unique one, where these thirty students will also be a part of the Digicel Big Brother, Big Sister mentoring programme which was launched in 2009 with the blessing of the Minister of Education Honourable Arsene James and the support from the Ministry of Education.

Digicel’s endorsee and outstanding West Indies cricketer, Darren Sammy was also present to be a part of this wonderful venture.  He was very excited to meet the kids and gave them tips for personal excellence.  He also gave the kids a wonderful treat by signing their exercise books as a memento from this special day.

According to Digicel’s General Manager Geraldine Pitt, “Digicel is committed to supporting this important educational sponsorship which gives students a fair opportunity to be educated. It will also encompass positive professional mentoring from Digicel’s management and staff. This significant contribution is in keeping with our continued efforts to assist the youth as we recognize their value to the future of St. Lucia.”

Digicel’s Big Brother, Big Sister initiative is the first of its kind and Digicel welcomes every opportunity to assist our youths in their journey to become successful citizens of St. Lucia. The youth are our most valuable resource and to them Digicel says, “To the youth of St. Lucia we say… You Matter to us!

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ABOUT DIGICEL GROUP

After nine years of operation, Digicel has 10.7 million customers across its 32 markets in the Caribbean, Central America and the Pacific. The company is renowned for competitive rates, unbeatable coverage, superior customer care, a wide variety of products and services and state-of-the-art handsets. By offering innovative wireless services and community support, Digicel has become a leading brand in the 32 markets it operates in, placing these regions at the cutting-edge of wireless communications.

Digicel is incorporated in Bermuda and its Caribbean, Central American and Pacific markets comprise: Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, the British Virgin Islands, the Cayman Islands, Curacao, Dominica, El Salvador, Fiji, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Honduras, Jamaica, Martinique, Nauru, Panama, Papua New Guinea, Samoa, St Kitts & Nevis, St. Lucia, St. Vincent & the Grenadines, Suriname, Tonga, Trinidad & Tobago, Turks & Caicos and Vanuatu. Digicel also has coverage in St. Martin and St. Barts in the Caribbean.

Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the title sponsor of the Digicel Caribbean Championships and the Copa de Naciones Digicel, which are the Caribbean and Central American qualifiers to the CONCACAF Gold Cup. And in the Pacific, Digicel is the proud sponsor of several national rugby teams including the Digicel Fiji 7s, Digicel Tonga Ikale Tahi 7s and 15s and the Digicel Vanuatu 7s and 15s. Digicel also sponsors the Vanuatu Cricket team.

In 2004, Digicel developed an American Idol-type talent show in the Caribbean – Digicel Rising Stars – to support aspiring young music artists. The annual talent show has spanned the Eastern Caribbean, Jamaica, Haiti and Trinidad & Tobago, ranking as one of the top-rated shows in each market.

Visit www.digicelgroup.com  for more information on Digicel.